Associate Product Marketing Manager

Published
September 11, 2021
Location
Sunnyvale, CA
Job Type

Description

Associate Product Marketing Manager
Contingent – Ion Product Marketing
Eligibility: Candidates have demonstrated innovative and creative thinking, analytical capabilities, business acumen, and leadership skills.

PRIMARY FUNCTION OF POSITION:

  • We are seeking a contingent associate to work within the Intuitive Ion marketing team to support product launch activities, digital campaign development and deployment, as well as clinical applications.

ROLES AND RESPONSIBILITIES:

  • Support product launch preparation activities and deliverables.
  • Support marketing campaigns from the idea stage through their execution and implementation.
  • Develop customer-focused clinical content for peer-to-peer learning.
  • Develop digital marketing capabilities including, but not limited to social media and other forms of digital content creation.
  • Monitor and evaluate online media campaigns effectiveness.
  • Manage agency communication and deliverables if feasible.
  • Explore emerging opportunities in the digital marketing world.

QUALIFICATIONS:

  • Problem solver with the ability to organize, analyze, and interpret data to generate insights and conclusions.
  • Demonstrated team player with ability to coordinate multiple projects in a fast-paced environment.
  • Ability to work effectively in a coordinating role across multiple disciplines, employing a strong, open, and collaborative work style.
  • Demonstrated written and verbal communication skills.
  • Ability to run self-directed projects and maintain timelines.
  • Excellent written and verbal communications skills.
  • Marketing experience in pharmaceutical, medical device, or biotech industry is preferred by not required.
  • The contingent product marketer will:
    • Gain a deep understanding of procedures, products, and/or services and their value propositions.
    • Analyze and assess the dynamics of the particular market, its associated call point, and how Intuitive product/service(s) is positioned within this context.
    • Work cross-functionally to develop a strategy for the project – including identifying key success criteria and metrics which are measurable and executable.
    • Spend time interfacing with customers and Intuitive sales team to gather first-hand knowledge of the project’s potential impact and how best to execute on its goals.
    • Complete and deliver strategy and action plan, including key tools, identified as needs for part of the marketing strategy.

reqISIJP00004527

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